One of the challenges in businesses is value selling. At its best most businesses know how to sell and market products and services around price (if any marketing is done at all). Most consumers and end-users have a buying criteria base on price. It is a two fold scenario. If businesses promote themselves as price selling that is what they will be known for.
It is a challenge to market products and services base on value. It is multifaceted scenario (more on this on a upcoming blog)
“Ours is a society where people know the price of everything, but the value of nothing – where people have a great deal to live on, but very little to live for” Randy Alcorn
Saturday, March 22, 2008
Value Selling
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment